About brand

JOOP! is one of the best-known German fashion brands in the premium segment – conceptualized for design-savvy, self-confident men and women. JOOP! expresses sex appeal and combines trend awareness with a touch of extravagance.

Products from the Fashion, Bags and Shoes, Jewellery, Watches, Eyewear, Bodywear, Beachwear, Legwear and Living segments impress everyone with their innovative design, high-quality materials and workmanship.

The designers of JOOP! draw on new trends every season for their eyeglass frames collections. The collections give a creative boost to the market and remain very wearable despite their extravagant accent. The models thus boast versatility, expressiveness and authenticity.